Work

Selected placeholder projects.

Framing examples of the work Erigo focuses on. Real client projects will replace these as they publish.

HVACPLACEHOLDER PROJECT

Challenge: The existing site treated every visitor the same and buried the phone number below service descriptions.
Approach: Restructured the homepage around emergency vs. scheduled service, promoted the phone CTA on mobile, and cleaned up service pages.
Key improvements: Clearer service positioningPersistent mobile call CTASimplified quote request flow
Observable outcome: The inquiry path became obvious on both desktop and mobile — visitors no longer have to hunt for how to get in touch.

ElectricalPLACEHOLDER PROJECT

Challenge: Weekend leads sat unanswered until Monday because inquiries went to an unmonitored inbox.
Approach: Redesigned inquiry routing so new leads are acknowledged immediately and forwarded to the on-call contact.
Key improvements: Restructured navigationTrust content on service pagesImmediate acknowledgement on new leads
Observable outcome: New inquiries now get an instant response, and the business owner has visibility into what's in the pipeline.

Property ServicesPLACEHOLDER PROJECT

Challenge: The old site listed every possible service, which made none of them feel like the primary offer.
Approach: Rebuilt navigation and homepage around the services buyers actually search for, with qualification questions in the intake form.
Key improvements: Focused service positioningCleaner navigationBetter inquiry qualification
Observable outcome: The team now spends less time on unqualified inquiries and more time on the kind of work they want.

MortgagePLACEHOLDER PROJECT

Challenge: A dated design was undermining an otherwise strong reputation and referral flow.
Approach: Modern professional presentation, clearer messaging about who they help, and a lead capture flow tied into follow-up.
Key improvements: Modernized visual presentationClearer positioningStructured follow-up on new inquiries
Observable outcome: The site now matches the quality of the referrals it receives, and no lead falls through the cracks.

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